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Fancy Ray McCloney

A flamboyant Twin Cities showman fueled by relentless, theatrical vanity.

1 special · 2020

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He steps to the microphone wearing bright suits and heavy makeup, projecting a booming, theatrical baritone. Fancy Ray McCloney does not build slow, methodical premises about everyday life. He delivers loud, flamboyant proclamations about his own physical perfection. He holds the stage through sheer self-aggrandizement, pausing his act to recite spontaneous poetry dedicated to his reflection. The performance feels like an old-school wrestling promo delivered by a man who refuses to ever break character.

Specials

On stage

In the Twin Cities, he is a permanent fixture. He exists largely outside the standard comedy club pipelines, operating instead as a regional celebrity and pure showman. While other comics grind out new hours, McCloney just finds new ways to be Fancy Ray.

The humor relies entirely on the scale of his vanity. He commands the room by overwhelming it, flirting with the front row and demanding agreement that he is, as he insists, the best-looking man in comedy. He does not use complex misdirection. He simply maintains such a high volume of ridiculous confidence that the crowd eventually submits to the bit.

That rhythm comes directly from his parallel life as a local advertising pitchman. He writes and stars in low-budget commercials for Minneapolis businesses, bringing the exact same energy to the screen that he brings to the stage. Whether he is endorsing a local barbecue joint or running a third-party campaign for Minnesota governor in 1998, he relies on the exact same tactic. He wins over the room by treating himself as the main event.

Turning points

  1. 1998 Minnesota Gubernatorial Campaign

    McCloney ran for governor of Minnesota on the People's Champion ticket with his mother as his running mate, garnering 919 votes in the race won by Jesse Ventura.

  2. 2016 Taco Bell Super Bowl Commercial

    McCloney appeared in a nationally broadcast Taco Bell commercial during the 2016 Super Bowl that leaned into his reputation as a Minneapolis local legend.

  3. Mayoral Proclamations of Fancy Ray Day

    On March 27, 2020, the mayors of Minneapolis and St. Paul officially proclaimed Fancy Ray McCloney Day to celebrate the release of his debut comedy album.

At a glance

On stage
since 1989
Style
character, camp, observational, satire
Breakout
The Best Lookin' Man in Comedy
Influences
Little Richard, James Brown, Prince, Richard Pryor, Muhammad Ali, Gorgeous George, Reverend Ike
Topics
Elsewhere
Website, Wikipedia

Also on screen

1989–1999
Get Down With It Host and interviewer on local cable-access talk show
The Junkyard Willie Movie: Lost In Transit Crazy Revival Preacher